Getting it right the first time : can we eliminate ineffective advertising before it is run /
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Henley-on-Thames :
Admap Publications,
1996.
|
| Cyfres: | Admap monograph
no. 3. |
| Pynciau: |
| Disgrifiad Corfforoll: | 48 leaves : ill. ; 30 cm. |
|---|---|
| Llyfryddiaeth: | Includes bibliographical references (leaves 44-46) |
| ISBN: | 1899314547 (pbk.) |