Interdisciplinary approaches to product design, innovation, & branding in international marketing /
"This volume seeks to capture and synthesize the cutting edge knowledge in the area of branding, product design and innovation, and strategic thought in international marketing. This volume was conceived from a conference held at the College of William & Mary where speakers from many fields...
Đã lưu trong:
| Tác giả khác: | , |
|---|---|
| Định dạng: | Sách |
| Ngôn ngữ: | English |
| Được phát hành: |
Bingley, U.K. :
Emerald,
2012.
Bingley, U.K. : 2012. |
| Phiên bản: | 1st edition. |
| Loạt: | Advances in international marketing ;
v. 23. |
| Những chủ đề: |
CARM 1 Store
| Số hiệu: |
B12855 |
|---|---|
| Sao chép 1 | Sẵn có Đặt Giữ |