Marketing and preventive health care : interdisciplinary and interorganizational perspectives /
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| Corporate Authors: | , , |
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| 其他作者: | , , |
| 格式: | Conference Proceeding 圖書 |
| 語言: | English |
| 出版: |
Chicago :
American Marketing Association,
c1978.
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| 叢編: | Proceedings series (American Marketing Association)
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| 主題: |
| Item Description: | Proceedings of a workshop sponsored by the American Marketing Association and Blue Cross/Blue Shield of Virginia and held March 27-29, 1977. |
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| 實物描述: | ix, 132 p. : ill. ; 23 cm. |
| 參考書目: | Includes bibliographies. |
| ISBN: | 0877571058 |