Research for marketing decisions /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
[1974] c1975.
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| Edition: | 3d ed. |
| Series: | Prentice-Hall international series in management
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| Subjects: |
| Physical Description: | xiv, 786 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0137742088 |