Targeting for success : a guide to new techniques for measurement and analysis in database and direct response marketing /
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
McGraw-Hill Book Co.,
c1993.
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| Series: | McGraw-Hill marketing for professionals
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| Subjects: |
CARM 1 Store
| Call Number: |
A3:AE28G0 C12285 |
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| Copy 1 | Available Place a Hold |