The European approach to U.S. markets; product and promotion adaptation by European multinational corporations

Antzeko izenburuak

• Marketing decisions for European operations in the U.S. /
  nork: Picard, Jacques L., 1950-
  Argitaratua: (1978)
• Selecting European markets /
  nork: Purnell, Marcia
  Argitaratua: (1975)
• The making of multinational enterprise; a sourcebook of tables based on a study of 187 major U.S. manufacturing corporations
  nork: Vaupel, James W.
  Argitaratua: (1969)
• Cultures in collision : U.S. corporate policy and Canadian subsidiaries /
  nork: Carlisle, Elliott
  Argitaratua: (1967)
• International business-government relations: U.S. corporate experience in Asia and Western Europe
  nork: Kapoor, Ashok, 1940-
  Argitaratua: (1973)