Contemporary marketing /

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Bibliographic Details
Main Author: Boone, Louis E.
Other Authors: Kurtz, David L.
Format: Book
Language:English
Published: South Melbourne, Vic. ; London : South-Western, Thomson Learning, c2002.
Edition:[2002 ed.]
Subjects:
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100 1 |a Boone, Louis E. 
245 1 0 |a Contemporary marketing /  |c Louis E. Boone, David L. Kurtz. 
250 |a [2002 ed.] 
260 |a South Melbourne, Vic. ;  |a London :  |b South-Western, Thomson Learning,  |c c2002. 
300 |a 1 v. (various pagings) :  |b col. ill., col. ports. ;  |c 28 cm. 
500 |a Previous (i.e. 10th) ed.: Fort Worth : Harcourt College Publishers, c2001. 
504 |a Includes bibliographical references and indexes. 
650 0 |a Marketing. 
700 1 |a Kurtz, David L. 
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