Selling : principles and practices /

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Bibliographic Details
Main Author: Russell, Frederic A. (Frederic Arthur), 1886-1973
Other Authors: Beach, Frank H. (Frank Herman), 1895-1967, Buskirk, Richard H. (Richard Hobart), 1927-
Format: Book
Language:English
Published: New York : McGraw-Hill, c1982.
Edition:11th ed.
Series:McGraw-Hill series in marketing.
Subjects:
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008 811012s1982 nyua b 00110 eng
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035 |a (OCoLC)7838212 
035 |a (vdu).b11433723 
040 |a VDU  |c VDU 
050 0 0 |a HF5438.25  |b .R87 1982 
082 0 4 |a 658.85  |2 19 
100 1 |a Russell, Frederic A.  |q (Frederic Arthur),  |d 1886-1973. 
245 1 0 |a Selling :  |b principles and practices /  |c Frederic A. Russell, Frank H. Beach, Richard H. Buskirk. 
250 |a 11th ed. 
260 |a New York :  |b McGraw-Hill,  |c c1982. 
300 |a xvi, 560 p. :  |b ill. ;  |c 24 cm. 
490 0 |a McGraw-Hill series in marketing. 
500 |a Earlier eds. published under title: Textbook of salesmanship. 
504 |a Includes bibliographical references and indexes. 
650 0 |a Selling. 
700 1 |a Beach, Frank H.  |q (Frank Herman),  |d 1895-1967. 
700 1 |a Buskirk, Richard H.  |q (Richard Hobart),  |d 1927- 
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