Marketing professional services : winning new business in the professional services sector /

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书目详细资料
主要作者: Roe, Michael M.
企业作者: Chartered Institute of Marketing
格式: 图书
语言:English
出版: Oxford : Butterworth-Heinemann, 1998.
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实物特征
Item Description:Includes index.
"Published in association with The Chartered Institute of Marketing"
实物描述:xvi, 152 p. : ill. ; 24 cm.
ISBN:0750641274