Vandermerwe, S., Lovelock, C. H., & Taishoff, M. N. (1994). Competing through services: Strategy and implementation : cases and text. Prentice Hall.
Chicago Style (17th ed.) CitationVandermerwe, Sandra, Christopher H. Lovelock, and Marika Natasha Taishoff. Competing Through Services: Strategy and Implementation : Cases and Text. New York: Prentice Hall, 1994.
MLA (8th ed.) CitationVandermerwe, Sandra, et al. Competing Through Services: Strategy and Implementation : Cases and Text. Prentice Hall, 1994.
Warning: These citations may not always be 100% accurate.