Public mental health marketing : developing a consumer attitude /

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Bibliographic Details
Other Authors: Self, Donald R.
Format: Book
Language:English
Published: New York : Haworth Press, c1993.
Subjects:
Description
Item Description:Published also as v. 1, no. 1/2 (1992) of the Journal of nonprofit & public sector marketing.
Physical Description:xvi, 214 p. : ill. ; 23 cm.
Bibliography:Includes bibliographical references.
ISBN:1560241896 (acid free paper)