APA (7th ed.) Citation

Kasanoff, B. (2001). Making it personal: How to profit from personalization without invading privacy. John Wiley.

Chicago Style (17th ed.) Citation

Kasanoff, Bruce. Making It Personal: How to Profit from Personalization Without Invading Privacy. Chichester: John Wiley, 2001.

MLA (8th ed.) Citation

Kasanoff, Bruce. Making It Personal: How to Profit from Personalization Without Invading Privacy. John Wiley, 2001.

Warning: These citations may not always be 100% accurate.