Consumer behavior /

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Bibliographic Details
Main Author: Robertson, Thomas S.
Other Authors: Ward, Scott, 1942-, Zielinski, Joan, 1948-
Format: Book
Language:English
Published: Glenview, Ill. : Scott, Foresman, c1984.
Series:Scott, Foresman series in marketing
Subjects:
Description
Physical Description:xv, 640 p. : ill. (some col.) ; 24 cm.
Bibliography:Includes bibliographies and indexes.
ISBN:0673158411 :