Robertson, T. S., Ward, S., & Zielinski, J. (1984). Consumer behavior. Scott, Foresman.
Cita Chicago (17th ed.)Robertson, Thomas S., Scott Ward, i Joan Zielinski. Consumer Behavior. Glenview, Ill.: Scott, Foresman, 1984.
Cita MLA (8th ed.)Robertson, Thomas S., et al. Consumer Behavior. Scott, Foresman, 1984.
Atenció: Aquestes cites poden no estar 100% correctes.