Leading pharmaceutical innovation : trends and drives for growth in the pharmaceutical industry /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Berlin ; New York :
Springer,
2004.
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| Subjects: | |
| Online Access: | Table of contents only |
Table of Contents:
- Machine derived contents note: S nnov ation as a Key Success Factor in the Pharmaceutal
- Industry
- The Productvity aradox
- The Blockbuster Imperative 5
- Strategies or Growth 10
- Do You Want to Be in This Industry? 13
- Bargaining Power of Suppliers 15
- Bargaining Pow er f uyers 15
- Risk of Entry from P ential Com titors
- Threat of Substitute Products 17
- R egulative Forces 17
- Rivalry a on Esablished C mpanies
- Entering the Market Quickly 20
- C on clu sion s 21
- II Pharmaceutical nnovatio Teas Swi d 23
- Largest Eco rnic Value-Added of GDP in Switzerland 23
- Stable M arket G row th 25
- Sound Productivity an Employment 30
- Strong Support by Industry Associations 31
- H ighly G lobal O rientation 33
- CIomplx Industry and Product Classification
- ragnimnted Market Structure. 39
- Sonioine d Fi nancing Systems 43
- Strict New D rug Registration 44
- A ccurate Price Regulation 50
- III. The Science and Technology Chaenge: Ho to d Ne
- Drugs 53
- Rise of the Biotechnology Industry: Boosting Innovation. 53
- High Throughput Screening Fail Earlier, Succeed Sooner, 5
- Combinatorial Chemistry: Cut Experimental Cycle Times
- Bioinformatics: More than 100 Gigabyte of Data pe Day 60
- Proteonmics: Profiting l rio the Human Genome Project
- Genomics: Towards Individualization and Mass Castomizati 6
- Pharmacogenorics: Create Tailormade Drugs
- Molecular Design: From Experimenting to Analyt ic esgn 67
- C onclusions 68
- IV The Pipeline Managemen Chalenge: How to Shape the
- nnovation Flow
- The Importance of Pipeline Management
- The Complexity of Drug Discover 75
- The Diftrent Phases of the R&D Process
- The R&D Process at HoffmannLa Roche
- C onclusions 85
- V I The Outsorcing and nternationalization Chaenge: t
- Harness Outside nnovation 87
- Impact o OOtsourcig on the Pharmaceutical Value Chain 87
- Successful (ommercialization of a BreakFlhough Technology 9
- Trends and Drivers of Internationalization 9
- R&D Internationalization of Swiss Pharmaceutical Companies.. 102
- Locations of Pharmaceutical R&D Abroad 10
- Thre Prinipal Puoblens of Internationa R&D 10
- VI Management Answers t Pharmaceutica R&D Chalet 117
- Managing the Research-to-Dev eopmeg Handover. 117
- Managing Human Resources 119
- Managing Projects and the Portfolio
- Managing Outsourcing Activities
- Managing Intellectual Property Rights 127
- Managing R&D S trategy at Schering 131
- Managing Virtual Project Management Pools a Roche 33
- Managing Uncertainty at Roche 135
- Managing Know-how Transfer at Kao 136
- Conclusions 137
- SVI. Future Directions and T rends 139.