Battling big business : countering greenwash, infiltration and other forms of corporate bullying /
Losing control in the media arena as a result of activist pressure has become a public relations nightmare for the modern multinational enterprise. Shell's Brent Spar fiasco is one well-known example, when the Greenpeace campaign against sinking that former oil drilling platform achieved its go...
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| Format: | Livre |
| Langue: | English |
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Monroe, Maine :
Common Courage Press,
2002.
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| Sujets: |
Table des matières:
- The spread of greenwash / Andy Rowell
- bp: Beyond petroleum? / Sharon Beder
- Dialogue: divide and rule / Andy Rowell
- The sponsorship scam / Jessica Wilson
- The Greens get eaten / George Monbiot
- Krafting a smokescreen / Kathryn Mulvey
- Joining forces: big business rallies after Seattle / Olivier Hoedeman and Ann Doherty
- Using libel laws to silence critics / Franny Armstrong and Will Ross
- McSpying / Eveline Lubbers
- Garbology: activist trash as corporate treasure / Eveline Lubbers
- Private spooks: Wackenhut vs. whistleblowers / Sheila O'Donnell
- Cyber-surveillance / Evelin Lubbers
- Corporate intelligence / Evelin Lubbers
- Investigating and exposing / Nicky Hager
- Digging up astroturf / Claudia Peter
- Obstructing the mainstream: lessons from Seattle / Kees Hudig
- Communication guerrillas: using the language of power / autonome a.f.r.k.a. gruppe
- Virtual sabotage / Florian Schneider
- Net.activism / Eveline Lubbers.