Michigan State University. Department of Marketing and Transportation Administration & Bowersox, D. J. (1980). Management in marketing channels. McGraw-Hill.
Citação norma ChicagoMichigan State University. Department of Marketing and Transportation Administration and Donald J. Bowersox. Management in Marketing Channels. New York: McGraw-Hill, 1980.
Citação norma MLAMichigan State University. Department of Marketing and Transportation Administration and Donald J. Bowersox. Management in Marketing Channels. McGraw-Hill, 1980.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.