Dowling, G. R. (1995). The goal of innovation is to create a dominant design. Australian Graduate School of Management, University of N.S.W..
Citação norma ChicagoDowling, Grahame R. The Goal of Innovation Is to Create a Dominant Design. Kensington, N.S.W.: Australian Graduate School of Management, University of N.S.W., 1995.
Citação norma MLADowling, Grahame R. The Goal of Innovation Is to Create a Dominant Design. Australian Graduate School of Management, University of N.S.W., 1995.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.