Advanced media strategy : the reach pattern and effective frequency /
Salvato in:
| Autore principale: | |
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| Ente Autore: | |
| Natura: | Libro |
| Lingua: | English |
| Pubblicazione: |
Sydney :
Australian Graduate School of Management, University of New South Wales,
1995.
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| Serie: | Working paper series (Australian Graduate School of Management) ;
95-018. |
| Soggetti: |
CARM 1 Store
| Copia 1 | Disponibile Richiedi |
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