Fundamentals of international marketing : a Singapore perspective /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Singapore :
Longman Singapore,
1990.
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| Edition: | 2nd ed. |
| Subjects: |
| Item Description: | First ed. published: Singapore : Ngee Ann Polytechnic Consumer Co-operative Society, 1986. Includes index. |
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| Physical Description: | xv, 294 p. : ill. ; 23 cm. |
| ISBN: | 9971899825 (pbk.) |