Marketing for the non-marketing executive /
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| Main Author: | |
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| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
AMACOM,
c1978.
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| Subjects: |
| Item Description: | Includes index. |
|---|---|
| Physical Description: | ix, 261 p. : ill. ; 22 cm. |
| ISBN: | 0814454658 |