Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973 /

Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973 /

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Bibliographic Details
Corporate Authors: Attitude Research Conference, 5th, Madrid, American Marketing Association. Marketing Research Division
Other Authors: Levine, Philip, 1934-
Format: Conference Proceeding Book
Language:English
Published: Chicago : American Marketing Association, [1975]
Series:Marketing research technique series ; 16
Subjects:
Attitude (Psychology) > Testing > Congresses.
Marketing research > Congresses.
Description
Physical Description:xii, 210 p. : ill. ; 23 cm.
Bibliography:Includes bibliographies.
ISBN:0877570639

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