The economics of advertising.
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Amsterdam,
North-Holland Pub. Co.,
1972.
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| Series: | Contributions to economic analysis ;
80 |
| Subjects: |
| Physical Description: | xiii, 312 p. 23 cm. |
|---|---|
| Bibliography: | Bibliography: p. 291-301. |
| ISBN: | 0720431808 |