APA (7th ed.) Citation

Kangun, N. (1972). Society and marketing: An unconventional view. Harper & Row.

Chicago Style (17th ed.) Citation

Kangun, Norman. Society and Marketing: An Unconventional View. New York: Harper & Row, 1972.

MLA (8th ed.) Citation

Kangun, Norman. Society and Marketing: An Unconventional View. Harper & Row, 1972.

Warning: These citations may not always be 100% accurate.