Cases in marketing management

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Bibliographic Details
Main Author: Gist, Ronald R.
Format: Book
Language:English
Published: New York, Holt, Rinehart, and Winston [1972]
Series:Holt, Rinehart, and Winston marketing series
Subjects:
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300 |a xviii, 148 p.  |b illus.  |c 21 cm. 
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