APA (7th ed.) Citation

Schwartz, G. (1963). Development of marketing theory. Southwestern Pub. Co..

Chicago Style (17th ed.) Citation

Schwartz, George. Development of Marketing Theory. Cincinnati, Ohio: Southwestern Pub. Co., 1963.

MLA (8th ed.) Citation

Schwartz, George. Development of Marketing Theory. Southwestern Pub. Co., 1963.

Warning: These citations may not always be 100% accurate.