Booz, Allen & Hamilton, & Association of National Advertisers (U.S.). (1965). Management & advertising problems in the advertiser-agency relationship: A study conducted for the Association of National Advertisers. Association of National Advertisers.
Citación estilo ChicagoBooz, Allen & Hamilton, and Association of National Advertisers (U.S.). Management & Advertising Problems in the Advertiser-agency Relationship: A Study Conducted for the Association of National Advertisers. New York: Association of National Advertisers, 1965.
Cita MLABooz, Allen & Hamilton, and Association of National Advertisers (U.S.). Management & Advertising Problems in the Advertiser-agency Relationship: A Study Conducted for the Association of National Advertisers. Association of National Advertisers, 1965.