Marketing research; information systems and decision making
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
New York,
Wiley
[1968, c1969]
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Series: | The Wiley marketing series
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Subjects: |
Physical Description: | xv, 538 p. illus. 24 cm. |
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Bibliography: | Includes bibliographies. |
ISBN: | 0471895504 |