Comparative analysis for international marketing.

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Bibliografiske detaljer
Hovedforfatter: Terpstra, Vern
Institution som forfatter: Marketing Science Institute (Cambridge, Mass.)
Andre forfattere: Yoshino, M. Y. (Michael Y.) (joint author.), Sherbini, A. A. (joint author.), Liander, Bertil (ed.)
Format: Bog
Sprog:English
Udgivet: Boston, Allyn and Bacon [1967]
Serier:Marketing Science Institute. Series of books
Fag:
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100 1 |a Terpstra, Vern. 
245 1 0 |a Comparative analysis for international marketing.  |c Prepared under the direction of Bertil Liander. With contributions by Vern Terpstra, Michael Y. Yoshino [and] A. A. Sherbini. 
260 |a Boston,  |b Allyn and Bacon  |c [1967] 
300 |a xviii, 198 p.  |c 24 cm. 
490 0 |a Marketing Science Institute. Series of books 
504 |a Bibliography: p. 176-182. 
650 0 |a Export marketing. 
650 0 |a International business enterprises. 
700 1 |a Yoshino, M. Y.  |q (Michael Y.)  |e joint author. 
700 1 |a Sherbini, A. A.,  |e joint author. 
700 1 |a Liander, Bertil,  |e ed. 
710 2 |a Marketing Science Institute (Cambridge, Mass.) 
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