Marketing east/west: a comparative view; report on the work of the ESOMAR East/West Working Group.
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| Corporate Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
[Amsterdam,
E.S.O.M.A.R.,
1973?]
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| Subjects: |
| Item Description: | "ESOMAR/WAPOR Congress 1973, Budapest, 9th-13th September." English, French, or German. |
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| Physical Description: | vi, 248 p. illus. 23 cm. |
| Bibliography: | Includes bibliographical references. |