Varied consumer choice behavior : a theory, some empirical results, and their practical consequences /
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Cambridge, Mass. :
Marketing Science Institute,
1982.
|
| Series: | Report (Marketing Science Institute) ;
no. 82-111. |
| Subjects: |
| Item Description: | On cover : Marketing Science Institute Research Program. Working paper. |
|---|---|
| Physical Description: | 29 p. ; 28 cm. |
| Bibliography: | Bibliography: p. 28. |