Managerial marketing policies and decisions

Managerial marketing policies and decisions

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書目詳細資料
主要作者: Meloan, Taylor W. (comp.)
其他作者: Smith, Samuel Van Dyke (joint comp.), Wheatley, John J. (joint comp.)
格式: 圖書
語言:English
出版: Boston, Houghton Mifflin [1970]
主題:
Marketing.
Marketing > Management.
實物特徵
實物描述:ix, 575 p. illus. 24 cm.
參考書目:Includes bibliographical references.

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