Marketing practices in the T.V. set industry.

Marketing practices in the T.V. set industry.

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Bibliographic Details
Main Author: Oxenfeldt, Alfred Richard, 1917-
Format: Book
Language:English
Published: New York : Columbia University Press, 1964.
Subjects:
Television supplies industry > United States.
Television > United States > Receivers and reception > Marketing.
Description
Physical Description:279 p. : tables.

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