Problems in marketing /

Problems in marketing /

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Bibliographic Details
Corporate Author: Harvard University. Graduate School of Business Administration
Other Authors: Lovelock, Christopher H., Ward, Scott, 1942-, Corey, E. Raymond
Format: Book
Language:English
Published: New York : McGraw-Hill, c1981.
Edition:6th ed.
Series:McGraw-Hill series in marketing
Subjects:
Marketing > Case studies.
Marketing > Management > Case studies.
Description
Item Description:"Case materials of the Harvard Graduate School of Business Administration."
Physical Description:xviii, 810 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:0070131414 :

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