Research traditions in marketing /
में बचाया:
| निगमित लेखक: | |
|---|---|
| अन्य लेखक: | , , |
| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
Boston :
Kluwer Academic Publishers,
c1994.
|
| श्रृंखला: | International series in quantitative marketing
|
| विषय: |
| वस्तु वर्णन: | Papers based on contributions to the conference that marked the 20th Anniversary of the European Institute for Advanced Studies in Management. |
|---|---|
| भौतिक वर्णन: | xxii, 442 p. : ill. ; 24 cm. |
| ग्रन्थसूची: | Includes bibliographical references. |
| आईएसबीएन: | 0792393880 (acid-free paper) |