Παραπομπή σε μορφή APA (7η εκδ.)

European Institute for Advanced Studies in Management, Pras, B., Lilien, G. L., & Laurent, G. (1994). Research traditions in marketing. Kluwer Academic Publishers.

Παραπομπή σε μορφή Chicago (17η εκδ.)

European Institute for Advanced Studies in Management, Bernard Pras, Gary L. Lilien, και Gilles Laurent. Research Traditions in Marketing. Boston: Kluwer Academic Publishers, 1994.

Παραπομπή σε μορφή MLA (8th εκδ.)

European Institute for Advanced Studies in Management, et al. Research Traditions in Marketing. Kluwer Academic Publishers, 1994.