The pursuit of innovation : managing the people and processes that turn new ideas into profits /

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Detalhes bibliográficos
Autor principal: Freedman, George
Formato: Livro
Idioma:English
Publicado em: New York, N.Y. : AMACOM, American Management Association, c1988.
Assuntos:
Sumário:
  • Staffing--Providing facilities and funds--Program planning--Budgeting--Monitoring--Patents--Impact statement--Company support--Management--Personnel Policies and initiatives--Innovation in U.S. industry--Technical center--Research center--New products center--Captive R&D--External teams--Internal ventures center--External ventures center--Licensing arrangements--Innovation concept report.