A management guide to cooperative advertising,
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| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
New York,
Association of National Advertisers
[c1970]
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| Subjects: |
| Item Description: | "Published under the auspices of the A.N.A. Cooperative Advertising Committee." |
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| Physical Description: | xii, 244 p. 24 cm. |
| Bibliography: | Bibliography: p. 241-244. |