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851003s1975 ilu 0 eng d |
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|a 3987902
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| 245 |
0 |
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|a Combined proceedings, 1975 :
|b Marketing in turbulent times and Marketing /
|c the challenges and the opportunities. Edited by Edward M. Mazze.
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| 260 |
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|a Chicago :
|b American Marketing Association,
|c 1975.
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| 490 |
1 |
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|a Conference proceedings, ser / (American Marketing Association
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| 500 |
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|a Papers presented at the American Marketing Association conference Chicago, April 14-17, 1975 and Rochester, August 17-20, 1975.
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| 650 |
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0 |
|a Marketing.
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| 700 |
1 |
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|a Mazze, Edward M.
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| 740 |
0 |
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|a Marketing in turbulent times.
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| 740 |
0 |
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|a Marketing: the challenges and the opportunities.
|
| 830 |
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0 |
|a Conference proceedings series (American Marketing Association) ;
|
| 082 |
0 |
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|a 658.8
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