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Bibliographic Details
Main Author:	Buskirk, Richard H. (Richard Hobart), 1927-
Other Authors:	Buskirk, Bruce D.
Format:	Book
Language:	English
Published:	New York : McGraw-Hill, c1979.
Series:	McGraw-Hill series in marketing
Subjects:	Retail trade > Case studies. Merchandising > Case studies. Retail trade > Management > Case studies.

Description
Physical Description:	xvi, 559 p. : ill. ; 25 cm.
Bibliography:	Includes bibliographies and index.
ISBN:	0070093180

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