APA (7th ed.) Citation

Bult, J. R., Wittink, D. R., & Leeflang, P. S. H. (1991). Testing causality between marketing variables using scanner data. Institute of Economic Research, University of Groningen.

Chicago Style (17th ed.) Citation

Bult, Jan Roelf, Dick R. Wittink, and P. S. H. Leeflang. Testing Causality Between Marketing Variables Using Scanner Data. Groningen, Netherlands: Institute of Economic Research, University of Groningen, 1991.

MLA (8th ed.) Citation

Bult, Jan Roelf, et al. Testing Causality Between Marketing Variables Using Scanner Data. Institute of Economic Research, University of Groningen, 1991.