Marketing /
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
St. Louis :
Times Mirror/Mosby College Pub.,
1986.
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| Subjects: |
| Item Description: | Includes indexes. |
|---|---|
| Physical Description: | xxv, 747 p. : ill. (some col.) ; 26 cm. |
| Bibliography: | Bibliography: p. 699-713. |
| ISBN: | 0801606020 |