APA (7th ed.) Citation

Aaker, D. A., & Day, G. S. (1978). Consumerism: Search for the consumer interest (3d ed.). Free Press.

Chicago Style (17th ed.) Citation

Aaker, David A., and George S. Day. Consumerism: Search for the Consumer Interest. 3d ed. New York: Free Press, 1978.

MLA (8th ed.) Citation

Aaker, David A., and George S. Day. Consumerism: Search for the Consumer Interest. 3d ed. Free Press, 1978.

Warning: These citations may not always be 100% accurate.